The home of the NBA Gatorade League‘s (G League) Wisconsin Herd has an official name, as it will be known as Menominee Nation Arena.
Starting with the 2017-18 G League season, the Milwaukee Bucks-owned Herd will play its home games at Menominee Nation Arena in Oshkosh, WI. The 3,600-seat venue’s name comes as the result of a naming rights partnership with the Menominee tribe, with the sponsorship running for five years.
Some terms of the agreement have not been revealed, but Menominee tribal chairman Gary Besaw points to the opportunities the partnership will offer. That includes health and wellness programs, and to provide promotion for other initiatives. More from The Milwaukee Journal Sentinel:
“Their people are models for fitness and health” and could work with tribal members with camps or other such efforts, he said.
The Menominee tribe has about 9,000 members, and about 4,000 live on the reservation.
The chairman said the naming rights talks came after the Bucks initially approached Menominee Tribal Enterprises, the lumber business that, among other things, provides the wood for basketball floors, including those used by the Bucks and the NCAA Final Four games.
The sponsorship wound up being a good opportunity for the lumber operations, the casino “and our nation as a whole,” Besaw said.
The Herd’s G League debut will come on November 6 with a road matchup against the Rio Grande Valley Vipers. On November 17, the Herd will face the Windy City Bulls for the home opener at Menominee Nation Arena.