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Toyota Center Becomes Certified Sensory Inclusive Arena

Toyota Center exterior

Toyota Center, home of the Houston Rockets, is now a certified sensory inclusive arena as the result of a partnership with KultureCity. This new initiative will promote an accommodating and positive experience for all guests and fans with a sensory issue that visits Toyota Center. 

The certification process entailed the staff at Toyota Center being trained by leading medical professionals on how to recognize those guests and fans with sensory needs and how to handle a sensory overload situation. Sensory bags, equipped with noise canceling headphones (provided by Puro Sound Labs), fidget tools, verbal cue cards (produced in conjunction with Boardmaker) and weighted lap pads will also be available to all guests at Toyota Center who may feel overwhelmed by the environment. 

Sensory sensitivities or challenges with sensory regulation are often experienced by individuals with autism, dementia, PTSD and other similar conditions. One of the major barriers for these individuals is sensitivity to over stimulation and noise, which is an enormous part of the environment in a venue like Toyota Center. With its new certification, Toyota Center is now better prepared to assist guests with sensory sensitivities in having the most comfortable and accommodating experience possible when attending any event at Toyota Center. 

Prior to attending an event, families can download the free KultureCity App where one can view what sensory features are available and where they can access them. Also, on the App is the Social Story which will provide a preview of what to expect while enjoying an event at Toyota Center. 

“We are always looking for ways to improve our fan experience,” said Doug Hall, Senior Vice President and General Manager of Toyota Center. “Giving attendees a world class experience is very important to us. This new initiative helps us make sure we are positively impacting fans with sensory issues.” 

“To know that you soon will be able to see families attend an event at Toyota Center, a true community binding experience, with their loved ones who have a sensory challenge and who were not able to previously attend, is truly a heartwarming moment. Our communities are what shapes our lives and to know that Toyota Center is willing to go the extra mile to ensure that everyone, no matter their ability, is included in their community is amazing,” said Dr. Julian Maha, Co-Founder, KultureCity. 

Image courtesy Houston Rockets.

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