The new arena on Duluth’s harbor will be known as Amsoil Arena, as the local firm ponies up $6 million in a naming-rights deal.
Amsoil is a manufacturer of synthetic lubricants and a major Twin Ports employer.
The arena, slated to serve as the home of the University of Minnesota-Duluth mens’ hockey team, is part of the Duluth Entertainment and Convention Center, which include an existing arena, curling sheets IMAX theater and a convention center.
â€œThroughout the planning and construction process, the DECC Board has always sought ways to make this great new arena even greater for residents of the entire region,â€ said Mark Emmel, the DECCâ€™s board chair. â€œOne important way of doing that is through a naming rights agreement, and we wanted to team up with a company thatâ€™s local, has a reach far beyond this area, and has a reputation for excellence. AMSOIL not only met but greatly exceeded all of those criteria, and weâ€™re looking forward to an exciting, long term relationship with them.â€
The agreement calls for the DECC to receive $6 million over a 20 year term.
AMSOIL Arena will officially open on December 30, 2010, with a menâ€™s hockey game between UMD and North Dakota. The arena will seat 6,600 for hockey games and more than 8,500 for concerts.